Our Story

After many years in post-sales teams, we saw a clear trend in Customer Success teams across early stage B2B SaaS organizations: leaders strive to create client teams that were efficient and value driving. Unfortunately many of these attempts did not always yield positive outcomes. Not because of lack of talent or a bad product market fit, but because of the improper execution of non-practical strategies.

Our founder, Alejandro, is a mechanical engineer that sees the world through a science lens. In previous roles he often found himself asking: why not take a more engineering like approach to business challenges? Why not calculate and quantify value? why not treat strategy like a multivariable experiment? Always arriving to the same answer, there is no reason for not doing so. He began to challenge the status quo by applying scientific methodologies to the challenges of his role. This quickly resulted major success - driving almost 600% in ARR growth and reducing onboarding efforts by 50%. Alejandro thought why not take these methodologies and use them to help other customer teams. SanSigma was born; a engineering firm for Customer Success aiming to revolutionize all aspects of the industry.